BTS MANAGEMENT.
What keeps the machine running.
This is the strategy, systems, and communication that power your marketing engine from behind the scenes.
Your marketing might look good online — but if your backend is messy, inconsistent, or non-existent... you're leaving money, time, and leads on the table.
The BTS Management is our fully managed done-for-you solution that sets up, runs, and maintains the marketing engine behind your visibility
BTS Management
BTS Management
Most brands only focus on front of house — making it look good on Instagram or having a fancy website.
But the most profitable and sustainable businesses prioritize back of house too:
So they can scale without breaking
So leads don’t leak through the cracks
So every touchpoint is intentional
You don’t have a marketing problem — you have a systems problem.
Your content looks good.
Your audience is growing.
But your backend is duct-taped together — and it’s costing you clients, clarity, and consistency.
The Backend Build is our done-for-you operations and marketing systems package designed to transform the invisible side of your business into a well-oiled, revenue-generating machine.
Because your front-facing content should be backed by real data, intelligent systems, and customer journeys that are actually working for you — even when you’re offline.
Email Automations + Nurture Sequences
We map out, write, and build automated flows that turn your visibility into revenue. This includes:
Lead magnet delivery and segmentation tagging
Welcome series with CTAs to book, buy, or binge
Sales funnel automations
Client onboarding/offboarding sequences
Re-engagement and win-back campaigns
Whether you’re using Klaviyo, Flodesk, MailerLite, ActiveCampaign, or another ESP, we tailor the system to match your voice, your offers, and your audience behavior.
Why it matters:
Your email list is your most powerful asset — and your most underutilized. We make it work like a 24/7 salesperson without ever sounding like one.
CRM & Client Management Systems
We implement a clean, organised and fully customised CRM using platforms like Moxie, Notion, Ivoery, ClickUp, or Dubsado etc to:
Centralise all your client touchpoints and documents
Automate onboarding, approvals, and content workflows
Track tasks, deadlines, and service delivery
Give your team a clear view of what’s happening, when, and who’s responsible
Why it matters:
No more manual check-ins. No missed deadlines. Just seamless client communication and delivery that builds trust — and frees up your brain.
HOW IT WORKS
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We don’t just hand you a bunch of numbers—we build the backend that actually makes your content work. From tracking what’s converting (and what’s not) to streamlining your email flows, client journey, and content repurposing, we give you the systems, dashboards, and strategy to finally make sense of your marketing. No more guessing. Just clean data, clear direction, and content that hits every time.
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Monthly calls with Starr/ team
Overall marketing strategy
CRM systems
Email automations + nurture sequences
Audience segmentation and tagging
Repurposing workflows
KPI tracking and reporting
Content planning calendars
Onboarding/off-boarding journeys
Marketing data analysis
Post-purchase follow-up and retention
BOOK A FREE CONSULT!
